Bug Labs evolved from open source hardware to tools to build Internet of Things applications. ‘Customers were putting whole collections of devices on the internet,’ founder Peter Semmelhack says. ‘It wasn’t like one vending machine; it was ten thousand vending machines.’
Interface Foundry lets users build data bubbles pinned to a location and timeframe. Unlike iBeacon it is an open system. ‘Even the kid down the street selling lemonade on a stand should be able to build a data bubble,’ co-founder Rachel Law says.
Evrythng helps brands manage billions of individual product identities on the web. ‘Each object is an individual relationship,’ founder Niall Murphy says. ‘That is the nexus around which applications can be driven.’